Looking forward to growing your business website more in the coming year? This is the high time when you must think about it. A new year is about to begin and you have to explore every single opportunity. You must know what technologies should you be aware of, and how should you modify your skills to stay ahead of the curve in UI/UX designing for your website?
UI/UX designing is a dynamic industry. The trends in this industry keep on changing. You work on a technology for maybe a couple months and afterward, you realize that it has been replaced with a more advanced version. A number of product design companies cover such a wide spectrum of trends. That's why it is necessary to remain up-to-date with the latest trend.
So let’s see some of the UI/UX design trends that can drive the traffic to your website in the coming year:
1. The Illustrations
To win the confidence of website visitors, the website must have a great UX design. As a result, more and more businesses are contacting illustrators. Illustrations have the capacity to make the UX design more visually engaging by adding the personality to a brand’s reputation.
Illustrations likewise make UI components more interesting, interactive and engaging. And no doubt, everybody is tired of stock photography these days. Well-known brands, for example, Dropbox, Google, and Airbnb all are making generous use of quirky and playful illustrations in their advertising, website design and brand personalities.
Read Also: Show up! Use Responsive Web Design to Deliver Better User Experiences
2. Custom Typography
Typography can help boost the personality of your brand. Typography plays a vital role in the UI design, especially when it comes to delivering your message in a reasonable and compact way. It's very inadequate if your visitors need to squint to read their favorite content.
Website designers are more focused on typography today than they have ever been before. That is on the grounds that we now understand the part that typography plays in website architecture and the user’s experience.
Site visitors need to comprehend the purpose of a brand, their site, and how to explore it rapidly and effortlessly. Making an important content stand out amongst all with an emphasis on typography is an extraordinary approach to pass on important.
3. Mobile-First Design
With the increase in numbers of mobile users, the mobile first design is now a priority. The idea is to set up a design for the little screen, i.e. Cell phones and afterward taking it to the extra large screen like PC and tablet.
Doing as such has many advantages. To begin with, it consumes less time to make designs for the little screen. Second, once a mobile design is produced, you can include as many features as you need in the huge screen variants.
4. Content-Focused Designs
Mobile-first designs aren’t the only trends that will be the future of UI/UX designing; there are many others with a capability to be the next big thing. One such trend is content-focused designs.
We all know the value of quality content. It can change your client's perspective towards your product and influence them to buy it. Not just this, it can likewise help your site magically climb Google's search ranking.
Knowing this, business owners are searching for designs that can join a designer’s creativity with amazing communication skills of a content writer. Hence, the demand of content-focused designs are very high. Before long, it will be an incredible part of UI/UX designing.
You might also like: How to Design a Great Mobile App User Experience?
5. Parallax Scrolling
The idea behind this strategy is exceptionally amazing. Each time a client scrolls through a site, they see something new. This way, you can describe them your message easily while not intruding their experience. Besides, you can also implement as many effects as you want. Not just this, the technique additionally lessens the bounce rate.
Numerous website owners are showing interest in having the component executed in their applications and website. The element is slowly turning into an integral part of UI/UX designing.
6. Included Voice Experiences
How about a situation in which you are looking over a site, playing with its features and a voice is guiding you through the procedure? Unbelievable! Isn't it? This is gradually turning into a reality as a number of website owners are having this technology implemented in their sites and applications.
The reason is very basic. Voice integration makes your experience all the more advancing. It seems like you're being guided by a tour guide on the visit. The trend will soon turn into a game changer in the market.
The world is driving towards a future where the presence of a brand, company or product is the most important thing people can do to retain and attract new customers. Interfaces are vanishing and business models are moving to UI/UX design services oriented models that expand the engagement and relationships organizations have with their buyers.
Accordingly, organizations must start looking to enhance not just "what they offer," as well as "how" they present it. To know the upcoming trends, stay tuned!